Without any doubt, this has been the best in ear earphones I have ever used. (based on my experience with stock samsung in-ear earphones, creative ep-630, soundmagic es18 , panasonic she3590 and others) I am a lazy person so you should understand this product must be magical to get me out of my bed and write this review. I am still listening to the earphones.The product is AMAZING. Awesome sound quality with nice decent bass. Are customisable with your equaliser apps (I use DSP manager for android with my stock music player) You can customise it to whatever the sound you like and it still won't give up on quality. Here's a list of few pros /cons based on my usage of 3-4 days, comparing to the ep-630, es18 and she 3590. Pros : 1) Mind blowing quality . Can be used for any genre . (yes,even rock, since these are highly customisable. ) 2) Comes with a total of 7 ear tips. You'll surely like more than 2-3 pairs of ear tips for yourself. 3) Based on your ear size and shape, and ear tips. you can get great sound isolation and quality. 4) comes with a carry pouch and shirt clip. 5) No microphonics, 6) Amazing built quality. Twister cables for premium sound quality. Earphones are made of nice plastic and has a metallic feeling. Cables are bright red and shiny . (yes, they do shine , maybe some people won't prefer such eyecandy earphones, you may consider the gun-metal color version of this headset. 7) Comes with a pair of flanged double ear tips. It provides optimal quality and isolation, and as a bonus, looks beast.! :D Cons: There aren't much really. But I don't want to sound like a over excited joyed reviewer (though I am :p) here are some 1) Only one pair of flanged double ear tips. The ones provided are a tad larger for my ears. Though I still love them so much that I prefer those over others. 2)The plastic Cables get a bit tangled at times . Probably because of shirt clip I am not sure yet. (es18 had rubbery cables, but it doesn't get tangles often) But its very easy to untangle since cables are coated with nice shiny plastic. (oops, I know I'm supposed to write cons here lol) 3) It has straight 3.5mm cable. I prefer L shaped ones. 4) The red colored variant might seem cheap to some people. Though it feels premium to me. Verdict : Go for these if you can afford it. (they're a tad expensive for me but are totally worth every penny. I got these for 1890, try avoiding buying these at a price above 2000 bucks. If you can't afford these, but still want a good pair of earphones, get es18 to get somewhat similar sound experience. Though they are a bit over priced at this time, I got those for 450 bucks. They are still worth at 700 bucks.

Hi all, i am using these for past 8 months and is totally satisfied, was using SoundMagic PL-21 before but they gave out due to my foolishness.. i have done a lot of research before buying these E10 and never regretted the decision, the lows are detailed and punchy, very airy and boomy, mids are good and highs are very pleasent, though treble is somewhat recessed, sound stage is pretty decent, a V-Shaped soundstage and U-shaped frequency response, cable quality is very good, twisted cables gives a trust factor for durability, though some people have always complaints about SoundMagic's durability, but i haven't got any problems in past 8 months, and i have used them pretty roughly. :P but none can beat them in this price range. They also got the "Best earphones under £40" by WhatHiFi, you can check on their website or youtube.. But their current price is not justified, i bought them @ Rs.1500 and they are the best under Rs.2k, but now above 2k, some equally better options are available like Signature Acoustics C-12 (indian. :D) or Vsonic GR02 bass edition.. But the price i bought them, they are a complete steal @ that price, very recommended if you can find them under Rs.2000..

To say in one word, sound and build quality of Sound Magic E10 is, Fantastic. The sound quality and noise isolation are dependant on the choice of the ear buds that you use. For me double flange sounds the best. Several songs sound different (of course good) when I listen to them in Soundmagic e10 compared to the ones I used before. My recommendation is go for it, provided the price suits you.

I love to listen to music a lot as I spend almost 4 hours traveling to and fro to Office in Cab. Used to Love my Sony Ericsson Walkman W800 , thats broke sometime back... Since then have used Samsung I8910 HD phone with packaged earphones, Panasonic ,Sennheiser and Melos Aidos.. was happy with them all.. Then stumbled upon some reviews on SoundMAGIC earphones.. so bought an ES18, god did I make a good choice... It was amazing.. My GF listened to some songs on ES18 and never returned it.. :-) Thought why not upgrade and read some reviews of E10, and bought it... so far i have to say this is the ONLY earphone which matches my Lovely W800i if not exceeding its performance.. Amazing BASS, mids are good.. can hear those tiny percussion instruments crisp and clear.. which I never heard using other earphones.. If you are planning to buy an earphone around 2K budget... don't think twice.. E10 is the real deal..