Presenting to Win: The Art of Telling Your Story, 1/e details from bookadda

Description
In Presenting to Win, the world's #1 presentation consultant shows how to connect with even the toughest, most high-level audiences -- and move them to action. Jerry Weissman shows presenters of all kinds how to dump those PowerPoint templates once and for all -- and learn to tell compelling stories that focus on what's in it for their listeners. Drawing on dozens of practical examples and real case studies, Weissman shows presenters how to identify their real goals and messages before they even open PowerPoint; how to stay focused on what their listeners really care about; and how to capture their audiences in the first crucial 90 seconds. From bullets and graphics to the effective, sparing use of special effects, Weissman covers all the practical mechanics of effective presentation -- and walks readers through every step of building a Power Presentation, from brainstorming through delivery. Unlike the techniques in other presentation books, this book's easy, step-by-step approach has been proven with billions of dollars on the line, in hundreds of IPO road shows before the world's most jaded investors.
For Sale in Indian subcontinent only

Become one of the world's most persuasive presenters -- right now!

• The world's #1 presentation consultant shows how to transform any message into a powerful story that grabs your listeners and never lets go!
• Learn the same techniques that have helped hundreds of CEOs succeed in the toughest presentations of their careers: their make-or-break IPO roadshows.
• Learn how to focus your message -- and show your audiences exactly what's in it for them.

• Foreword to the Paperback Edition
• Preface: What's Past Is Prologue
• Introduction: The Wizard of Aaaahs

1. You and Your Audience
2. The Power of the WIIFY
3. Getting Creative: The Expansive Art of Brainstorming
4. Finding Your Flow
5. Capturing Your Audience Immediately
6. Communicating Visually
7. Making the Text Talk
8. Making the Numbers Sing
9. Using Graphics to Help Your Story Flow
10. Bringing Your Story to Life
11. Customizing Your Presentation
12. Pitching in the Majors
13. Animating Your Graphics
14. The Virtual Presentation

• Appendix A: Tools of the Trade
• Appendix B: Presentation Checklists
• Acknowledgments
• Index

Jerry Weissman, the world's #1 corporate presentations coach, founded and leads Power Presentations, Ltd. in Foster City, CA. His private clients include executives at hundreds of the world's top companies, including Yahoo!, Intel, Cisco Systems, Intuit, Dolby Laboratories, and Microsoft. Weissman coached Cisco executives before their immensely successful IPO road show; afterward, the firm's chairman attributed at least two to three dollars of Cisco's offering price to Weissman's work. Since then, he has prepared executives for nearly 500 IPO road shows, helping them raise hundreds of billions of dollars. His techniques have helped another 500 firms develop and deliver their mission-critical business presentations. Weissman is author of the global bestseller Presenting to Win: The Art of Telling Your Story (Financial Times Prentice Hall, 2003) and In the Line of Fire (Pearson Prentice Hall, 2005) along with its companion DVD, In the Line of Fire: An Interactive Guide to Handling Tough Questions (www.powerltd.com).